The Master of Science in Marketing is designed for professionals ready to lead in today’s fast-paced, data-driven marketing landscape. This program blends creative thinking with analytical expertise, preparing you to build compelling brand strategies, uncover consumer insights, and drive measurable business results. Core courses in business analytics, marketing fundamentals, leadership communication, and design thinking lay a solid foundation for modern marketing leadership. With electives in areas such as public relations, brand management, consumer behavior, and innovation, you can shape the program around your career goals. The program culminates in a real-world consulting project where you’ll partner with an organization to solve actual marketing challenges—giving you the experience, confidence, and edge to advance in your career.
At Walsh College, you can choose the learning style that fits your life best. Take classes online anytime with no set meeting times, join live virtual sessions on Zoom, or come to in-person classes on campus—it’s up to you. Whether you prefer flexibility, real-time interaction, or face-to-face learning, you can attend from anywhere and stay on track with your goals your way.
ONLINE CLASSES
LIVE VIRTUAL SESSIONS
ON CAMPUS
Learning Outcomes
The Walsh College Master of Science in Marketing prepares students to:
Identify and analyze the range of marketing initiatives employed in various industries
Analyze marketing data to ascertain the past and current effectiveness of the marketing process
Construct an effective marketing plan, designed to appropriately address the variety of internal and external issues facing an organization
Career Opportunities
Graduates of our Master of Science in Marketing program emerge well-prepared for a diverse array of thrilling marketing careers. Whether your passion lies in brand management, market research, digital marketing, or strategic marketing, this program equips you with the skills and knowledge to thrive. You’ll be ready to assume roles such as Marketing Manager, Market Research Analyst, Digital Marketing Specialist, and a plethora of other captivating positions. A Walsh degree unlocks doors to a world brimming with marketing opportunities.
Job Market Outlook: Marketing
Hear From Our Alumni
There are a lot of reasons students love attending Walsh. Listen to some of our alumni share what made Walsh the right fit for them.
We can’t wait to help start your journey at Walsh
We’re here for you! Whether you have questions about admissions, financial aid, or program requirements, our dedicated team is ready to assist. Request information, schedule an appointment with an advisor, or begin your application now—your future starts with Walsh.
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